Monthly archive for February 2009

Follow Tug on Twitter

Thursday, den 26. February 2009

Seeing as Twitter has been in the news lately, we thought it appropriate to invite you to follow us!
http://www.twitter.com/tugsearch
Tweet Tweet!!

CategoryTwitter | 0 Kommentar »

Government calls for international strategy to combat online piracy

Wednesday, den 25. February 2009

The Government wants a collaborative, international strategy to combat illegal downloads agreed with US and European partners by October….read the rest here.

CategoryGeneral | 0 Kommentar »

Matt Cutts on the Canonical Issue

Wednesday, den 25. February 2009

Matt’s put together a presentation and info about the new Canonical tag, so if you’re still confused..take a look here.

CategoryGoogle, Search Engine Optimisation (SEO) | 0 Kommentar »

Yahoo Introduce Rich Ads

Friday, den 20. February 2009

Yahoo marked their 5 year anniversary as an independent search engine by announcing the launch of Rich Ads. This means that Yahoo will now allow advertisers to submit image and video ads into their search results. Whilst both MSN and Google have both tried something similar in the past without much success, it shows that [...]

CategoryPay Per Click (PPC) | 0 Kommentar »

Google, Yahoo & MSN Introduce Canonical Tag

Monday, den 16. February 2009

Google, Yahoo and MSN have all introduced a new tag known as the ‘Canonical Tag’ to help reduce duplicate content on the web. Here’s a quote from the Google blog explaining the use of the tag:
“Carpe diem on any duplicate content worries: we now support a format that allows you to publicly specify your preferred [...]

CategoryGoogle, Microsoft, Search Engine Optimisation (SEO), Yahoo | 0 Kommentar »

Google Shuts Down Radio Advertising

Friday, den 13. February 2009

Google have conceded that their attempt at creating Adsense for radio hasn’t worked and will close down the venture. This news comes just weeks after Google shut down their press offering, it seems their attempts at conquering the offline marketing world hasn’t gone to plan. Shutting down these new ventures may indicate that Google is [...]

CategoryPay Per Click (PPC) | 0 Kommentar »

AdGooroo Pros & Cons

Wednesday, den 11. February 2009

Ollie and myself, here at Tug -creative search marketing, have been recently testing some PPC and SEO tools to increase our arsenal of solutions. One of them is AdGooroo, whose main Pros & Cons have been listed below . It would also be great to hear from other adgooroo users!
Pros

Adgooroo can provide clients with presentable [...]

CategoryPay Per Click (PPC), Search Engine Optimisation (SEO) | 0 Kommentar »

BBC changes privacy policy

Tuesday, den 10. February 2009

Cookies used for the BBC website track users’ IP addresses and postcodes which were used to deliver weather reports, local news and other content dependent on location. Members of an internet privacy forum noticed last September that the site had been sending data to Visual Sciences, a web analytics company. Visual Sciences were taken over by [...]

CategoryPay Per Click (PPC) | 0 Kommentar »

Google Eye-Tracker SERP Optimisation

Monday, den 9. February 2009

Over at the official Google Blog, Google have put together an article about their Eye-Tracker software and how it helps them to optimise a search engine results page (serp.) Below is a small quote from the article and a video:
 ”Where did your eyes go first when you saw the results page? Did they go directly [...]

CategoryGoogle | 0 Kommentar »

Facebook to Capitalise on Users

Friday, den 6. February 2009

The Telegraph have reported how Facebook have finally found a way to make money on its vast database of users. Facebook will be using it’s users as a market research tool, which will allow companies to pose questions to specific targeted Facebook users. The Sunday Telegraph conducted an interview with Randi Zuckerberg, Facebook’s [...]

CategoryFacebook | 0 Kommentar »  « Next