Search Engine Marketing Blog | Tug
Google Acquire Teracent
Tuesday, den 24. November 2009Google have officially announced the acquisition of a Display Optimisation company called Teracent. Google have already expressed how they wish to use the companies tools to help advertisers on both the DoubleClick network and Google Content Network. See below for a quote from the Official Google Blog:
“Teracent’s technology can pick and choose from literally thousands [...]
AdSense, Adwords, Content Network, DoubleClick, Google | 0 Kommentar »
Google Content Network Traffic Grows by 300%
Wednesday, den 28. January 2009In the wake of Yahoo’s anouncement that its content network will be shutting down as of the 31st March, Google have shown that the content network can, and does, work. Research by Efficient Frontier has shown that impressions on Googles Content Network have grown by over 300% year on year as advertisers divert money from MSN and [...]
AdSense, Adwords, Content Network, Google, Pay Per Click (PPC), Search Engine Optimisation (SEO), Search Engines, Search Marketing | 0 Kommentar »
Yahoo Closes Content Network
Friday, den 16. January 2009Yahoo has announced that it will be closing its UK content network in order to concentrate on improving their search and display offering. I personally have never received great results from Yahoo’s content network and can’t help wondering if this is the real reason they have decided to shut it down, especially as now the [...]
Content Network, Yahoo, Yahoo Search Marketing | 0 Kommentar »
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