Search Engine Marketing Blog | Tug
Over 50% of Companies Plan to Increase Search Budgets for Measurable ROI
Friday, den 24. April 2009The annual UK Search Engine Marketing Benchmark Report, which surveyed 800 client companies, agencies and search consultants, has found that 55% of companies intend to increase natural search budgets and just under half (45%) will up paid search investment this year as they look for measurable ROI in difficult economic times. Covering the Report, NMA had [...]
Adwords, Google, Google Analytics, Microsoft, MSN, Pay Per Click (PPC), Search Engine Optimisation (SEO), Search Engines, Search Marketing, SES, Yahoo, Yahoo Search Marketing | 1 Kommentar »
Microsoft Hire JWT for $100M Search Engine Launch
Thursday, den 2. April 2009Microsoft has hired JWT for an approximate $100 to launch its new search engine Kumo with its objective to win market share away from Google and Yahoo. Brand Republic had this to say: “This spring Microsoft plans the launch of its new search product, tentatively called Kumo, and has trusted JWT with the difficult task [...]
MSN | 0 Kommentar »
Microsoft to Slash 5% of WorkForce
Thursday, den 22. January 2009Microsft revealed today that they are to cut 5,000 jobs over the next 18 months as the company drops 11% on profits. Â NMA had this to say: Â Microsoft is to cut 5,000 jobs, approximately 5% of its entire workforce, over the next 18 months as the company looks to make drastic cost cuts throughout the [...]
Microsoft, MSN, Pay Per Click (PPC), Search Engine Optimisation (SEO), Search Engines | 0 Kommentar »
Microsoft Ad Center Fall Update
Monday, den 6. October 2008Microsoft have announced that they’ll be bringing a long awaited update to their PPC system, Ad Center. Microsoft say they have listened to the complaints and suggestions of it’s users and they plan to satisfy it’s customers with this update. See below for a quote from the Microsoft blog: “We’ve been listening to your feedback, [...]
Microsoft, MSN, Pay Per Click (PPC), Search Marketing | 0 Kommentar »
Is Search Engine Optimisation changing?
Wednesday, den 1. October 2008With Microsoft challenging Google’s PageRank by unveiling a revolutionary algorithm which measures the time people spend on any website, Search Engine Optimization will have to come up with fresh ideas to catch up with the eventual changes.  Although BrowseRank has got its weaknesses –i.e: Social networking websites will rank higher than any other pages, even [...]
MSN, Search Engine Optimisation (SEO) | 1 Kommentar »
Microsoft Announce Advertising Pilot Program
Monday, den 21. July 2008From the MSN Ad Center Community: “We frequently get questions in the adCenter Community about our plans for a publisher program. We started a private pilot program earlier this year and are now inviting more publishers. Microsoft’s self-serve advertising offering for publishers is still under development and is currently in a private pilot phase, being [...]
MSN | 0 Kommentar »
MSN Looks To Facebook
Tuesday, den 20. May 2008It seems that following their recent failed $47.5 billion bid for Yahoo!, Microsoft are still in the market for some internet real estate, having reportedly approached Facebook in a takeover bid. Read more Here.
Facebook, MSN, Social Media | 1 Kommentar »
Microsoft Feels Out Social Network Acquisition
Thursday, den 8. May 2008Though Bill Gates was out there telling people Microsoft is not interested in making non-Yahoo acquisitions right now (at least in the search/social world), word comes that Microsoft bankers have sent “feelers” to Facebook about a full acquisition…..Read more Here.
Facebook, MSN | 0 Kommentar »
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