Yahoo to run Google Search Ads in the US and Canada
Friday, den 13. June 2008It was announced last night that the Yahoo Paid Search Ads will now be powered by Google AdSense for Search. Along with this they are also partnering with Google Adsense for Content to allow Google Ads on Yahoo web properties along with its partner network. Below is taken from Yahoo’s Official Statement:
” SUNNYVALE, Calif., Jun […]
AdSense, Adwords, Google, Pay Per Click (PPC), Yahoo, Yahoo Search Marketing | 0 Kommentar »
Ever Wondered…
Monday, den 26. May 2008Have you ever wondered what sites your Ads appear on the Google Content network? Well Google have put together a nice new list of Websites in each vertical for each country, of websites currently on their network. Take a look here.
AdSense, Google, Pay Per Click (PPC) | 0 Kommentar »
Google To Permit Third Party Ads On AdSense
Monday, den 26. May 2008For the first time Google have announced that they will allow third parties such as Mediaplex and Eyeblaster to serve Ads on Google’s Content network named AdSense. Read more over at NMA.
Google, Pay Per Click (PPC) | 0 Kommentar »
Teletext Holidays goes to Court
Friday, den 23. May 2008Teletext Holidays is going to court in an attempt to stop Directline Holidays bidding on its trademarks and brand name as Google keywords. Read more Here.
General, Google, Pay Per Click (PPC) | 0 Kommentar »
UPDATE: Google Trademark Update
Tuesday, den 6. May 2008You may remember our post from April 7th reporting the fact that Adwords advertisers as of 5th May will be able to bid on other companies trademarked terms. Well… the time has come! Adwords advertisers can now bid on competitors trademarked terms without the worry of getting complained at. We for one will be testing […]
Google, Pay Per Click (PPC) | 3 Kommentare »
What if Microsoft went Fully Hostile?
Monday, den 28. April 2008An interesting blog post has come up at PMarca Blog, outlining what could happen if Microsoft went fully hostile, link below.
http://blog.pmarca.com/2008/04/if-microsoft-go.html
Pay Per Click (PPC) | 0 Kommentar »
Yahoo to Partner with Google
Friday, den 18. April 2008Strangely Yahoo has cut a deal to serve Google ads on their network. This will drive lots of revenue at Yahoo… but won’t it spell their ultimate demise? Is it worth selling out to your biggest compteitor simply to fend off Microsoft? Anyway we don’t think it will pass regulatory approval anyway… Full Article Here
Pay Per Click (PPC) | 0 Kommentar »
Yahoo Announces Acquirement of IndexTools Analytics
Thursday, den 10. April 2008Yahoo have just announced that they have acquired popular Analytics tool, IndexTools. Could this mean a better analytics offering from Yahoo Search Marketing?? I hope so! Feel free to post your opinion.
Official Press Release
Pay Per Click (PPC), Yahoo, Yahoo Search Marketing | 0 Kommentar »
SES Videos Available on YouTube
Tuesday, den 8. April 2008With SES London and SES New York now over it seems appropriate to recap on what happened. What better way than to sit back, relax and watch some YouTube videos! Below is an example which is from Andrew Tomkins of Yahoo, he recaps with John Mulligan of SEO-PR some of the details of the new […]
Pay Per Click (PPC) | 0 Kommentar »
Google Adwords Trademark Update
Monday, den 7. April 2008As of 5th May, Google will allow open keyword bidding on all terms in the UK and Ireland only. This means, that as of next month, it will be possible for more than one advertiser to appear in the sponsored links after a user has typed in a search query using a trademarked […]
Google, Pay Per Click (PPC) | 1 Kommentar »
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