UPDATE: Google Trademark Update
Tuesday, den 6. May 2008You may remember our post from April 7th reporting the fact that Adwords advertisers as of 5th May will be able to bid on other companies trademarked terms. Well… the time has come! Adwords advertisers can now bid on competitors trademarked terms without the worry of getting complained at. We for one will be testing […]
Google, Pay Per Click (PPC) | 3 Kommentare »
What if Microsoft went Fully Hostile?
Monday, den 28. April 2008An interesting blog post has come up at PMarca Blog, outlining what could happen if Microsoft went fully hostile, link below.
http://blog.pmarca.com/2008/04/if-microsoft-go.html
Pay Per Click (PPC) | 0 Kommentar »
Yahoo to Partner with Google
Friday, den 18. April 2008Strangely Yahoo has cut a deal to serve Google ads on their network. This will drive lots of revenue at Yahoo… but won’t it spell their ultimate demise? Is it worth selling out to your biggest compteitor simply to fend off Microsoft? Anyway we don’t think it will pass regulatory approval anyway… Full Article Here
Pay Per Click (PPC) | 0 Kommentar »
Yahoo Announces Acquirement of IndexTools Analytics
Thursday, den 10. April 2008Yahoo have just announced that they have acquired popular Analytics tool, IndexTools. Could this mean a better analytics offering from Yahoo Search Marketing?? I hope so! Feel free to post your opinion.
Official Press Release
Pay Per Click (PPC), Yahoo, Yahoo Search Marketing | 0 Kommentar »
SES Videos Available on YouTube
Tuesday, den 8. April 2008With SES London and SES New York now over it seems appropriate to recap on what happened. What better way than to sit back, relax and watch some YouTube videos! Below is an example which is from Andrew Tomkins of Yahoo, he recaps with John Mulligan of SEO-PR some of the details of the new […]
Pay Per Click (PPC) | 0 Kommentar »
Google Adwords Trademark Update
Monday, den 7. April 2008As of 5th May, Google will allow open keyword bidding on all terms in the UK and Ireland only. This means, that as of next month, it will be possible for more than one advertiser to appear in the sponsored links after a user has typed in a search query using a trademarked […]
Google, Pay Per Click (PPC) | 1 Kommentar »
New Adwords URL Policy - Starting April
Wednesday, den 26. March 2008Google have decided to change their policy on Display URLs to make it more strict. Below is from the Google Adwords notice:
What do I need to know about the updated Display URL policy?
Based on feedback from both our advertisers and users, and consistent with our efforts to present relevant results, we will no longer allow […]
Pay Per Click (PPC) | 0 Kommentar »
Bigmouthmedia Newsletter 25/03/08
Tuesday, den 25. March 2008After reading through the latest bigmouthmedia newsletter i was finding it hard to choose which article to inform you guys about, so ive decided to include links to all the articles that interested me for your reading pleasure!
Google chases ‘white space’ spectrum
Search engine provider Google has urged the Federal Communications Commission (FCC) to open up […]
Pay Per Click (PPC) | 0 Kommentar »
China places ban on YouTube and Google News
Tuesday, den 18. March 2008In an attempt to block coverage of a series of demonstrations and riots in Tibet, the Chinese government has banned access to YouTube and Google News, it has been revealed.
Google and its video-sharing site have been targeted in an attempt to stop the…read the rest here.
Pay Per Click (PPC) | 0 Kommentar »
DoubleClick to support Widget Ads
Tuesday, den 18. March 2008The Google-owned firm today announced support for widget (i.e. “embeddable”) ads. The function will reside within DART for Advertisers, where agencies will be able to easily add “virality” to their rich media campaigns… Read the full article at http://blog.clickz.com/080317-145405.html
Pay Per Click (PPC) | 0 Kommentar »
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