Search Engine Marketing Blog | Tug
Blekko is Kicking off with a Bang!
Friday, den 12. November 2010You may or may not have read my previous blog post on the new search engine “Blekko”, but after reading some interesting news today, I felt a follow up piece was quite deserved. Blekko was unleashed on the world wide web last week, and I don’t think anyone was expecting them to do anywhere near [...]
Search Engines, Search Marketing | 0 Kommentar »
Ask Jeeves (Ask.com) Retires from Search
Wednesday, den 10. November 2010It started off as Ask Jeeves, and is now known as Ask.com but no matter how many times they change their name they can’t change the competition. “Ask” have officially given up on providing search results to users and will now go back to their traditional Q&A system, leaving search for the big boys. Ask [...]
internet, Search Marketing | 0 Kommentar »
Adwords Editor Update
Monday, den 8. November 2010Google announced on their blog on Guy Fawkes Day that they will be making an “Explosive” update to the Adwords Editor program, version 8.5. It’s available for both PC and MAC and it has finally started to address the issue of being able to edit image ads. The New feature allows you to be able [...]
Adwords, Google, Search Marketing | 0 Kommentar »
Bing Rewards Search Queries with Prizes!
Monday, den 27. September 2010Bing have introduced a new rewards system similar to a credit card or airline loyalty program that offers users credits that can be exchanged for prizes, such as; products, gift cards or charitable donations. How does this work I hear you ask? Well, first of all you need to install the Bing toolbar, have a [...]
Bing, internet, Microsoft, Search Engines, Search Marketing | 0 Kommentar »
New Google Adwords API
Thursday, den 16. September 2010Just read on the Adwords blog this morning that they are releasing a new API (Adwords interface). The new version is named V201008, and it will be including brand new features recently created by Google HQ. So what’s new; Reports: Now out of beta, the ReportDefinitionService service has what you need to receive detailed reporting [...]
Adwords, Google, Pay Per Click (PPC), Search Marketing | 0 Kommentar »
The importance of the 404 Error page
Thursday, den 16. September 2010The 404 Error page is a page displayed by the web server if the user tries to access a page that does not exist. This is one of the elements of a website that should be customized for our site, because the default page that appears is a standard browser page that look like this: [...]
Search Engine Optimisation (SEO), Search Marketing, Web Marketing | 0 Kommentar »
Google ACE coming to UK?
Tuesday, den 14. September 2010Following on from a blog posted by Vicky a while ago, I thought I would give an update on the whole Google ACE situation. Just to recap, Google ACE is a free Google Adwords tool that has been created to help us PPC account exec’s (as well as all Adwords users) with the overall testing/implementation [...]
Adwords, Google, Pay Per Click (PPC), Search Marketing | 0 Kommentar »
The Anchor Text
Monday, den 13. September 2010The Anchor Text is the visible text in a link, meaning that it describes in some way what we’ll find in the next page when we click on a particular link. For example, if you are writing a review about a search marketing agency you could use this as an anchor text: “search marketing agency.” [...]
Google, Search Engine Optimisation (SEO), Search Engines, Search Marketing | 0 Kommentar »
Seo Guide For Beginners
Friday, den 10. September 2010Learning SEO (Search Engine Optimization) is well worth it, given how many people use search engines to find information. The problem for most people is that they don’t have time and find it too repetitive to work on SEO for hours a day. If you’re like this, maybe you should have a look at the [...]
Search Engine Optimisation (SEO), Search Engines, Search Marketing | 0 Kommentar »
Will Google’s New feature Eliminate the need for long tailed Keywords?
Friday, den 10. September 2010By now you must of heard or seen the new feature Google have introduced, “Google Instant”. If you haven’t, here is a brief description; the new feature will predict what your search query is going to be after just a few letters typed in. It also shows the most relevant search results underneath straight away [...]
Google, Pay Per Click (PPC), Search Marketing | 0 Kommentar »
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