Archive of the Category 'Search Engine Optimisation (SEO)'

Basic tips for working out mobile web traffic estimates

Thursday, den 11. March 2010

One of the main issues when conducting keyword research for mobile websites is the lack of information on mobile web-only traffic.  However, we can now use a couple of Google properties to gather interesting data to help us set up a mobile campaign.
Mobile traffic in Google Analytics
If you have access to Google Analytics on your traditional [...]

CategoryMobile, Search Engine Optimisation (SEO) | 0 Kommentar »

Some Big Brands missing a trick or two in search

Wednesday, den 13. January 2010

- McDonalds obviously has a reputation management programme to cover off negative results for brand searches on the major engines. Type in McDonalds into Google and a whole series of McDonalds related micro-sites come up ensuring that negative stories/blogs/sites are pushed off the 1st page – pretty smart. However, [...]

CategoryPay Per Click (PPC), Search Engine Optimisation (SEO), Search Marketing, Social Media | 0 Kommentar »

Why Journalist’s Need SEO

Monday, den 30. November 2009

Kevin Gibbons of Econsultancy has written a great article on the use of SEO in the world of online publishing, see below for a quote from the article:
“Believe it or not, the purpose of SEO is not to destroy your writing’s artistic integrity, it’s to make sure people can actually find your work to appreciate [...]

CategorySearch Engine Optimisation (SEO) | 0 Kommentar »

New SEO Song!!!

Friday, den 9. October 2009

CategorySearch Engine Optimisation (SEO), Search Marketing | 0 Kommentar »

Google Add Quick View to PDFs

Thursday, den 8. October 2009

Google recently started indexing PDFs into the engine, today Google have announced that they will start offering Quick View options to users searching for PDFs; this will help speed up the users experience. See below for a quote from the Google Blog:
“Today, we’ve added new links to “Quick View” PDFs in your browser with the [...]

CategoryGoogle, Search Engine Optimisation (SEO) | 0 Kommentar »

Tug Whitepaper: SMO & SEO

Monday, den 21. September 2009

Tug have released a new whitepaper about Social Media Optimisation and Search Engine Optimisation, in this whitepaper we talk about how you can use Social Media to assist your SEO Campaign. See below for a small quote from the whitepaper:
“The majority of social media websites will allow you to post links to a website, be [...]

CategorySearch Engine Optimisation (SEO), Social Media, Tug | 0 Kommentar »

Google Provides Tips for Google News Optimisation

Thursday, den 3. September 2009

Google recently blogged about how to optimise for Google News, in the Blog they provided the following video:

CategoryGoogle, Search Engine Optimisation (SEO) | 0 Kommentar »

Matt Cutts Talks Page Sculpting

Wednesday, den 17. June 2009

People think about PageRank in lots of different ways. People have compared PageRank to a “random surfer” model in which PageRank is the probability that a random surfer clicking on links lands on a page. Other people think of the web as an link matrix in which the value at position (i,j) indicates the presence [...]

CategoryGoogle, Search Engine Optimisation (SEO) | 0 Kommentar »

Wordpress SEO by Andy Beal

Tuesday, den 16. June 2009

Any Beal of Marketing Pilgrim recently spoke at the Wordpress RDU event about optimising Wordpress Blogs for search engines, he’s posted his presentation up on his website (see below.)

SEO for WordPress
View more Microsoft Word documents from Andy Beal.

CategorySearch Engine Optimisation (SEO) | 0 Kommentar »

Google Changes No Follow Attribute

Friday, den 5. June 2009

The nofollow attribute for links has evolved from a way to fight blogspam to a power SEO tool. But its days in that capacity may be numbered, according to Matt Cutts, head of Google’s Web Spam team.
When it was first launched in January 2005, the nofollow attribute was described as a tool for site owners [...]

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