Search Engine Marketing Blog | Tug
Social Network Advertising is not looking back!
Tuesday, den 31. August 2010Onwards and Upwards is the latest message concerning Social Network Advertising.
1.4 Billion Dollars were spent on Social Network Ad’s last year, and even though we are still very aware of the gradual economic recovery, the average spend is increasing. This is due to the overwhelming demand of companies wanting to reach their key demographic through [...]
Facebook, MySpace, Pay Per Click (PPC), Social Media, Twitter | 1 Kommentar »
Tweet button officially launched by Twitter
Friday, den 13. August 2010Yesterday Twitter announced the launch of the official tweet button, which allows users to tweet content without leaving the page they are on. Once the tweet button is clicked a tweet box appears with an already shortened link of the page you are tweeting, then it’s just a case of adding to your tweet [...]
Social Media, Twitter | 0 Kommentar »
Twitter: The basics
Wednesday, den 14. July 2010Twitter is a social networking and microblogging service–a way to contact many people all at once. A user can write 1 or 2 sentences(140 characters limit) to pass along information to anyone “following” them.
Here are the main terms while using Twitter:
- Twitter Handle: Also called Username
- To-Follow: To subscribe to someone’s updates on Twitter. You do [...]
Social Media, Twitter | 0 Kommentar »
In tweets we trust
Thursday, den 24. June 2010A recent study by Omnicom found that 75% of the people they surveyed said they put more trust in companies that microblog – sending short messages and updates via Facebook status or Tweets.
When it comes to crisis management and engagement, faced lately by BP, Toyota and Johnson & Johnson to name a few, it’s proved [...]
Twitter | 0 Kommentar »
Twitter Adds World Cup Section
Friday, den 11. June 2010Twitter have added a new section to its site for the World Cup featuring the Teams, Fixtures and related Tweets. There is also an added bonus of a new flag feature designed especially for the World Cup, simply use the hash tag with a country afterwards (e.g. #eng) and you’ll be greeted with a flag [...]
Twitter | 0 Kommentar »
Google Tests Twitter Feeds in Display Ads
Thursday, den 10. June 2010It was rumoured on Clickz this week, that Google has invited a small amount of advertisers to test a new content network Ad format that integrates in the advertisers Twitter feed.
The layout of the banner Ad will be the Twitter bird logo sitting in the left hand corner, with the advertisers latest tweet featured in [...]
Google, Pay Per Click (PPC), Social Media, Twitter | 0 Kommentar »
How to link Facebook to Twitter
Tuesday, den 8. June 2010If you manage a Facebook Page, you now will be able to decide whether to share updates with their Twitter followers, and you also will be able to control what type of updates to share: status updates, links, photos, notes, events or all of them. If you have multiple Pages, you will [...]
Facebook, Twitter | 0 Kommentar »
Effects of the FIFA World Cup in the SEM industry
Friday, den 4. June 2010Millions of people around the world are anxiously awaiting June 11th when the ball will roll in South Africa, not only the FIFA World Cup generates tons of interest around football fans (hence pubs and betting sites) but also many other industries will enjoy the collateral effects of this giant sports event. If you are [...]
Facebook, Google, Pay Per Click (PPC), Search Engine Optimisation (SEO), Search Engines, Search Marketing, Twitter | 0 Kommentar »
Google Introduce Twitter Timeline
Thursday, den 15. April 2010Google have introduced a new Real Time search feature which features a new Twitter timeline. With this new feature you can search for a topic and then look at a timeline for the year or month. Once you’ve chosen a date in the month you can search all the results on that day. See below [...]
Google, Google Analytics, Twitter | 0 Kommentar »
Twitter Announce Promoted Tweets
Wednesday, den 14. April 2010Twitter have announced their first venture into advertising; they have announced a new product called “Promoted Tweets”. This new product will allow advertisers to promote certain tweets (that they tweet from a regular twitter account) in Twitters Search Results. For example, Sony Pictures could Tweet about their new film, they then promote their tweet which [...]
Twitter | 0 Kommentar »
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